Atomic Hawx Prime 110 S GW Ski Boots

The performance-build, 110-flex boot in Atomic's Prime line, on the 100mm medium-volume last that fits the most common foot shape. Aluminium buckles and a 40mm power strap close it — no dial — and the "S" build adds a heat-moldable Mimic Gold liner, 3M Thinsulate, and Power Shift 2.0 forward lean (13°/15°/17°) over a heat-moldable Memory Fit shell.

• Medium-width feet — the 100mm last sits between the narrow Ultra (98mm) and wide Magna (102mm)
• Advanced skiers wanting a 110 flex with real cuff support, judged against your own weight
• Skiers who'll mold the shell and liner

• Narrow feet — look at the Hawx Ultra (98mm)
• Wide or high-volume feet — look at the Hawx Magna (102mm); molding won't add width
• Lighter skiers or progressing intermediates — the 100 flex suits you better
• Anyone picking on flex number alone — fit and last matter more

Flex is relative to your weight and ability and isn't standardized across brands — a 110 here won't feel like a 110 elsewhere. The GripWalk soles pair with GripWalk, MNC, or MN bindings, not flat-sole setups. Sort the last and fit with a bootfitter first; the number comes second.